Skip to content

Roofing marketing · Home services & trades

Roofing marketing that wins the big jobs, not just repairs.

A roof replacement is one of the largest purchases a homeowner makes, and they research hard before they call. We help your roofing company rank for roof repair and roof replacement in the towns you cover, prove you're trustworthy, and catch the surge of searches after every storm.

  • Local SEO & Google Maps for roofing
  • Google Ads for roofing
  • Facebook & Instagram ads for roofing
  • Reported in booked jobs

Free, no obligation

Get a free roofing marketing plan

A senior strategist reviews your website, Google profile and ads, then sends you a written plan within two business days. It's yours to keep, whether you hire us or not.

Where should we send it?

Free. A senior strategist reviews your site and ads, and you keep the plan either way.

No contract. No spam. Reply within one business day.

We use your details only to reply to this request. See our privacy policy.

What we do for roofing

Our roofing marketing services

When something breaks, people call the first business they trust. Here's how we make that you.

  1. 1

    Switch on first

    Local SEO & Google Maps

    Most roofing jobs start in the map results. Town pages and reviews decide whether you get the inspection.

    How local seo & google maps works
    • Town pages for every area you roof, with real project photos
    • Google Business Profile tuned for roof repair and replacement
    • Review flow that mentions storms, replacements and warranties

    What you get: Top-three map rankings in the towns that matter to you

  2. 2

    Then

    Google Ads

    Search ads you can scale up within hours after hail or wind storms, then scale back down.

    How google ads works
    • Storm-response campaigns ready to switch on within hours
    • Roof replacement and commercial roofing keywords, not cheap repair searches
    • Landing pages that book free roof inspections

    What you get: Inspection bookings within days of a storm

  3. 3

    Then scale with

    Facebook & Instagram ads

    Facebook ads for neighborhoods where you're already working, using real before-and-after photos.

    How facebook & instagram ads works
    • Before-and-after ads to neighborhoods where you're already working
    • Retargeting homeowners who visited your site
    • Lead forms that pre-qualify by roof type and timeline

    What you get: Replacement leads from streets you already work on

Problems we fix

What holds roofing businesses back, and how we fix it

Storm chasers outbidding you

Out-of-town crews flood the ads after storms. Strong reviews and local proof help homeowners pick the roofer who'll still be there next year.

Fixed with Local SEO & Google Maps

Leads that only want a repair quote

We separate roof repair, roof replacement and commercial roofing company searches so your budget goes where the margin is.

Fixed with Google Ads

A website that hides your best work

Your project photos, warranties and licences sell the job. Most roofing sites bury them under stock images.

Fixed with Facebook & Instagram ads

Searches we'll win for you

Where your next roofing customers are searching

These are searches people type when they need roofing. Each one is a different kind of buyer, and our Local SEO & Google Maps, Google Ads and Facebook & Instagram ads work catches each one. Tap a type to see how.

  • roofing company near me
  • roof repair
  • roof replacement
  • commercial roofing company
  • roof inspection
  • metal roofing contractor
  • flat roof repair
  • roof installation

What each search tells us

Map search: Google shows a map with three businesses first. Your Google Business Profile and reviews decide if you're one of them.

What you get

Reported in booked jobs, every month

  • Calls and forms tracked to the search that brought them
  • Booked jobs and cost per job, not just clicks
  • Reviews gained and map rankings by town
  • What we changed and what's next, in plain words

Your first 90 days

  1. Weeks 1 to 2We fix your Google profile and tracking, and turn on the channel that brings calls fastest.
  2. Weeks 3 to 6We add town and service pages, tighten ads around your best jobs and start the review flow.
  3. Month 3 onwardWe push budget to what books jobs, add the next channel and cut what doesn't pay.
Month-to-month You own every account Senior team only
Get more booked jobs

Zero risk to talk

Working with us is easy to start and easy to stop.

  • Month-to-monthStay because it's working, not because a contract says so.
  • You own everythingAd accounts, website, content and data stay in your name.
  • Reports in leads and salesA live dashboard, plus a monthly note written by a person.
  • Free plan firstSee our 90-day plan before you pay anything. Keep it either way.

Questions

Straight answers

How do roofers get more roof replacement leads?

Rank for roof replacement in each town you serve, show finished projects with the town named, collect reviews that mention replacements, and run search ads on replacement and roof installation keywords rather than broad “roofer” searches.

Should a roofing company run ads after storms?

Yes, if you can handle the work. Set up campaigns in advance so you can switch them on within hours, target the affected zip codes, and lead with free roof inspection offers.

Do you market commercial roofing too?

Yes. Commercial roofing company and flat roof repair searches come from property managers and facility teams, so we pair search ads with LinkedIn and dedicated commercial pages.